Feratel (feratel media technologies AG) provides a suite of destination and hospitality technology solutions centered around Deskline® and related modules. In a PMS integration context, feratel typically acts as a connectivity and data hub between accommodation providers and destination platforms—supporting the exchange of availability, rates, content, guest registration data, and marketing/communication assets across multiple systems.

Key capabilities highlighted on the website include efficient interfaces (“fehlerfreier Austausch zwischen verschiedenen Systemen”), digital guest journey tools (apps, digital info, chatbots, digital guest registration/myVisitPass), marketing and upselling solutions, and analytics (Performance Monitor, business intelligence). Feratel also embeds AI capabilities (feratel-AI-plus) for tasks like automated translations, image alt-text generation, conversational automation (via Onlim), and data intelligence (via Pixelpoint), helping destinations and hospitality businesses reduce manual work and improve visibility and decision-making.